Kickstarting the uptake of carbon farming
Carbon farming has the potential to capture and store between 4 and 11 Gigatonnes of CO2 annually. We believe there is no time to waste and want to accelerate the adoption of carbon farming.
We believe one of the most effective ways to change the way we produce food is by changing consumer behavior. For this reason, we develop and promote food produced by carbon farming, which enables consumers to contribute to capturing CO2 from the atmosphere with their food choices. We do this not alone, but in close cooperation with carbon farmers, and by connecting consumers with farmers.
We would like to see a future where agriculture is truly sustainable, and preserves both biodiversity and soil health, whilst providing nutrient dense and healthy food. To achieve this, agriculture needs to embrace nature’s complexity to share in its abundance.